Category Archives: Ford News

Ford is Now NFL Official Truck

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The toughest sport deserves the toughest truck around. It’s fitting that the National Football League recently announced a three-year partnership with the Ford brand to be the NFL official truck.

What this means for the game

Every week, the NFL will announce the offensive line of the week. This “Built Ford Tough” award will highlight some of the toughest players that succeeded that week. These will be awarded by Shaun O’Hara, a former lineman and current analyst. We are proud to support these players and their quest for greatness.

What this means for fans

For New York fans, this means that those in the city can request an Uber driver to deliver them tickets, tailgate food and merchandise. All are delivered by a new Ford F-Series Super Duty truck.

For those of us not in New York, there will be a “Build Ford Tough Tailgate Tour” coming to games around the country. By attending these tour events, you may even find some tickets to games that are otherwise sold out!

There will also be an opportunity to enter a drawing for two tickets to the 2017 Superbowl. In addition, you could also win a new 2017 Ford Super Duty truck, customized for your team!

This is an exciting time for Ford and for the NFL. If you can’t wait until they draw for the new truck, visit us at Nick Nicholas Ford Lincoln and you can test drive one today!

Ford F-Series Towing a Semi-Truck Out of the Snow… Again

2016 Ford Super Duty - F-Series towing a semi

Chris Johnson and his Ford Super Duty truck were the heroes of the day when a snowstorm hit freeway 490 in Rochester, New York.

When Johnson was returning home from his overnight shift as a welder, he ran into several traffic jams. Numerous vehicles were stranded or stuck in the snow, including a semi-truck and several tractor trailers. This was a major problem because they prevented snow plows and emergency vehicles from reaching crash victims.

Fortunately for everyone there, Johnson is a true Good Samaritan. With the help of his Ford Super Duty, he pulled vehicles out of the way or helped them get going again, including the big rig that was stuck in the snow. We already knew the Ford Super Duty was capable at Nick Nicholas Ford, but still—that’s impressive.

It’s not the first time something like this happens, either. Last year, we saw a similar recording of a Ford F-Series towing a semi-truck during a Chicago blizzard. Seems there’s just something special about these F-Series trucks.

Driverless Cars: Ford Autonomous Vehicle Technology

Ford now has the largest fleet of autonomous test vehicles in the industry, enabling it to better test the next generation of sensor technology. These fully autonomous vehicles mostly consist of modified Ford Fusion Hybrid Concepts, with a total of over 30 models in California, Arizona, and Michigan.

Ford Autonomous Vehicle Technology

Ford autonomous vehicle technology is leading the industry, but still has a ways to go before it is perfected, according to Ford. Aside from strict regulations, one of the largest areas of focus is sensor technology. Using Velodyne’s newest LiDAR sensor systems, called Solid-State Hybrid Ultra PUCK, this new sensory system can distinguish what is around the car for up to 200 meters and make decisions based on random scenarios.

“Using the most advanced technology and expanding our test fleet are clear signs of our commitment to make autonomous vehicles available for millions of people,” said Raj Nair, Ford executive vice president, Global Product Development, and chief technical officer. “With more autonomous vehicles on the road, we are accelerating the development of software algorithms that serve to make our vehicles even smarter.”

Ford has been seriously investing in autonomous vehicle technologies for over a decade, introducing the second-generation of autonomous Fusion hybrid concepts in 2013. Now it is only a matter of time before Ford cars can drive themselves.

What do you think of this kind of technology? Let your friends here at Nick Nicholas Ford Lincoln know in the comments section below!

Ford Sponsored an Honor Flight to Send WWII Veterans to D.C.


The National World War II Memorial in Washington, D.C. was first opened on April 29, 2004. At that time, many World War II veterans had already reached an age where travelling to see it would be difficult both physically and financially. This is why retired Air Force Captain and physician assistant Earl Morse started the Honor Flight Program.Honor Flight

This program flies veterans to D.C. to see the memorials built in their honor, all at no cost to them.

Earlier this month, Ford sponsored an Honor Flight to send about 70 Louisville, Kentucky area veterans to see the World War II Memorial. All of the veterans are in their eighties and nineties. They were greeted at the national memorial by Ford employees and members of Congress.

“The service and bravery of these soldiers more than 70 years ago will never be forgotten,” said Jim Vella, president, Ford Motor Company Fund and Community Services, in a statement. “This will be the first visit for many of them to the national memorial dedicated in their honor. It is a small, but important gesture to recognize their tremendous courage.”

This is Ford’s third year sponsoring an Honor Flight in the Louisville area. However, Ford has been supporting veterans for more than 90 years. In 1922, Henry Ford organized a caravan of 50 Model Ts to send disabled veterans to a conference in San Francisco. And, since 1974, Ford and the Ford Fund have donated more than $8 million to veterans’ organizations.

Here at Nick Nicholas Ford Lincoln, we are proud to be a part of an American company that works so hard to serve our veterans.

Ford Global Automotive Design: Biometric Eye-Scanning Helps Style Cars

Pushing design to the limit, Ford is seeking to redefine interior styling. Evidenced by the new GT, Ford is seeking to combine comfort, durability, and styling all into one economic design. With recent advances in technology, this is more possible than ever.

Ford Global Automotive Design

Interestingly enough, Ford is using new techniques in eye-tracking technology to figure out where to concentrate detail. By seeing where eyesight lingers in a vehicle, Ford can prioritize design and economize its styling. Focusing on clarity of intent, innovation, and connection, the automaker seeks to rethink automotive design.

“Vehicle interiors have witnessed one of the biggest evolutions across the history of cars in recent years,” said Raj Nair, Ford vice president of Global Product Development. “Not only have we introduced a great deal of useful new technology into our cars and trucks, we consistently are adding better materials, improved design and increased features across the board, from high-end vehicles to entry-level segments.”

What does the new Ford Global Automotive design look like? The idea is to focus on ergonomics, lightweight structure, and efficiency. Drivers should be comfortable, cars should use light materials (like more aluminum alloys and carbon fiber), and everything should have incredible precision. That’s why the new GT is light, has sharp design lines, and is comfortable to sit in.

Ford and Lincoln Dealers Donated Nearly $100 Million to Local Communities

Last year, Ford and Lincoln dealers donated nearly $100 million to their local communities. This includes us right here at Nick Nicholas Ford Lincoln. Just this past holiday season, we made a donation to the Citrus County Animal Services, which helps rescue animals of all shapes and sizes.

According to Ford, 95% of all Ford and Lincoln dealers either volunteered their time or donated financially to local nonprofit agencies. In total, dealership employees volunteered 809,160 hours, according to Ford’s Survey on Dealer Giving.

Ford recognized the outstanding dedication of its dealerships at the recent Salute to Dealers held at the National Automobile Dealers Association Conference in San Francisco.

“These amazing results exemplify the pattern of caring and compassion we have come to recognize among Ford dealers across the globe,” said Edsel B. Ford II, who chairs the Salute to Dealers awards program and is a member of the Ford board of directors, in a statement. “We know that regardless of the challenges our dealers face, contributing at this level is done not just out of a sense of duty, but out of a passion they share with their employees and customers.”

Here at Nick Nicholas Ford Lincoln, we love being a part of the Crystal River community. What local nonprofit organizations would you like us to support in 2015?

Ford Talks Back: Automatic Labs and Ford Partner for Hands-Free Siri Dashboard Link Up

Soon your Ford will be joining the category of Technology that Talks Back with Ford and Automatic Lab’s joint venture to combine Siri with your dashboard, according to Digital Trends.

This team up plans to install a link up from your phone to your dash to allow Siri to interface with your car, effectively rerouting Apple’s digital helper’s services into it. The Link will allow cars made as early as 2011 to utilize its capabilities as the Link will be used through the car’s OBD-II port to work so you can keep your eyes on the road and still use Siri’s services safely and effectively.


Such an upgrade won’t be difficult to use for anyone who’s been palling around with Bluetooth over the past few years. It’ll be functioning in a similar way, activated through the push-to-talk button located on modern steering wheels.

But Automatic and Ford have even bigger plans for Link, which will have more under its belt than just a simple Siri dashboard sync-up. Link will also be able to track your cars data and stats to be displayed on Automatic’s Web Dashboard. So the neat little gadget will also be helping you out when it comes to keeping up with your car’s general health along with allowing for hands free interaction with your iPhone.

Here at Nick Nicholas Ford Lincoln, we can’t wait for the cool new tech that Ford has in store for us!

Ford August Sales Are Highest in Eight Years


2014 Ford Fusion

Ford August sales for the month were at their highest in eight years, with 222,174 vehicles sold for a 2 percent increase over last year.

Per usual, the F-Series took the lead with sales totaling 68,109, marking the sixth consecutive month spent above the 60,000 vehicle threshold. We know pickup trucks are very popular on this side of the Atlantic, especially at Nick Nicholas Ford Lincoln, but heck, that’s still incredibly impressive!

The Explorer also did exceptionally well, with sales up 25 percent for its best August since 2007. At the rate it’s going, it’ll be the best-selling midsize utility vehicle in America for the fourth year in a row.

Another highlight was the Ford Fusion, which totaled 29,452 vehicle sales for its best August ever—up 19 percent over last year. It posted retail sales gains in every region and the highest increase in the west with 27 percent.

Rounding out the list of great performances, Escape sales were up 9 percent total and 23 percent retail, marking a new August record for both. Hooray for Ford!

Ford Transit Connect Wagon Provides Independence and Mobility

Most of us would say we value our independence. For some, that independence comes with the help of the Ford Transit Connect Wagon, the most popular vehicle for independent living and mobility among members of the Ford Mobility Motoring Reimbursement Program.


Through the program, participants can purchase the affordable vehicle – ideal for its interior space, fuel efficiency, and style – and receive up to $1,000 for upfit equipment and modifications, providing mobility for passengers who require a lift and/or special seating along with room to store a motorized scooter or chair.

“Transit Connect Wagon offers the right mixture of affordability, interior spaciousness and capability that is appealing to all people,” said Andrew Bayer, automotive products manager for Bruno Independent Living Aids. “Bruno is proud to work with Ford to ensure people with limited mobility are able to equip Transit Connect Wagon with the upfit options they need to help lead an independent lifestyle.”

Pricing for the Transit Connect Wagon begins at $24,525. According to Gresham Driving Aids, an upfit equipment installation company, the cost to customize the vehicle is around $12,500 or $4,000 for customers who only need the lift.

Ford’s reimbursement program helps ease the cost of independence and mobility; and we at Nick Nicholas Ford Lincoln realize how important that is to our customers and their families.

Ford Fleet Purchase Planner Is Simply Smart Business

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Business savvy is key to building a successful business, which includes providing your team with the best equipment for your needs. The Ford Fleet Purchase Planner is a new resource that allows you to customize your transportation for minimum costs and maximum environmental efficiency.

“The one-size-fits-all approach is outdated,” said John Ginder, manager of systems analytics and environmental sciences for Ford’s research and advanced engineering, in a press release announcing the new technology. “Given what can now be done with analytics, customers shouldn’t settle for buying one vehicle for an entire fleet based on factors such as projected use or miles per gallon.”

The planner gives fleet customers the opportunity to choose a vehicle lineup, inputting travel information and details regarding employees’ driving habits. It then uses data to calculate costs for the proposed fleet as well as its environmental impact. Customers can continue to manipulate the vehicles in the fleet until the best transportation solution is found.

“This level of individualized customer service is exactly why we continue to invest in analytics and big data,” Ginder added.

If you’re looking for an efficient solution for your business’s transportation needs, let us at Nick Nicholas Ford Lincoln and the new Ford Fleet Purchase Planner help.